The hard part is over and done with – designs have been finalised, coding completed and your client has a brand spanking new website that is fully optimised, slick and user-friendly.
Of course, this is where the work really begins. However attractive and precisely planned, a website absolutely cannot act in a vacuum. Instead, results need to monitored, analytics checked and, occasionally, changes need to be made as a business grows and develops. With DashAgency we aim to make the process of promoting, selling and being paid for your services so much simpler, and also guarantee that you monetise all of these additional tasks which can so easily add up. Here to help with some ideas for you to make more money through your DashAgency account….
1) A quick amend
So often, as WordPress masters, we get calls asking us to do anything from a small task right the way through large projects. However, these can often be tricky to organise and even more challenging to ensure payment is made. Thankfully, with DashAgency, a client can buy a portion of your time and pay upfront for the cost. Saving you a host of complicated emails, and invoice chasing later on.
2) Speed Optimisation
This is tremendously important for SEO with Google using site speed as one of their factors in ranking a website. Ideally, you would want a website to load in only a few seconds to really help it rise to the top of those rankings. This is something that most agencies can help with and is absolutely a fantastic add-on service even once a website goes live. In truth, it is a rather helpful ancillary service to SEO setup and SEO site wide optimisation (which you could even price per page for ease). A fantastic service for what could well prove to be monthly retained income.
SSL is a concept that most of your clients may well not know about, but also well known to all those in the industry after some rather recent industry headlines exploded, including “Google Chrome HTTPS certificate apocalypse,” which suggested that Google was being rather liberal in its approach to awarding and punishing those without SSL certificates. In truth, this sort of thinking was a little farfetched. However, that being said, making sure all your customers have that precious green tick saying they are secure is still tremendously important. And a helpful addition to your roster of services.
4) Reporting and Insight
As we mentioned at the top of this article, monitoring the progress of a website is tremendously important. Only then can a client truly see if their content is working and if their pages are attracting the right sorts of client. Writing a report about their web traffic and conversion rate may be a relatively simple job for you, but it can save them serious time and strengthen your existing relationship.
5) GDPR compliant
Yes…the dreaded word. GDPR might well be one of the most overused and misunderstood acronyms in the English language. However, that being said, there is little doubt that all websites absolutely need to be GDPR compliant – a straightforward job that could even be added to the top of your client’s dashboard – acting as a subliminal reminder.
6) Blog posts
Helpful not only for SEO, blog posts can also prove immensely powerful in improving your client’s social media reach. Five hundred words of carefully chosen, lovingly written content can help make sure your client’s site ranks far more highly and also work as retained income, that is fantastically helpful when it comes to predicting and increasing income.